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Privacy and Cookies

This website is hosted, maintained and operated by MLP Rewards on behalf of Aviva. Any information used within this site or provided by you within this site is for the purpose of providing access to the range of gifts and services and for the redemption of your choice of gift. Your information is handled in accordance with the Privacy Policy for Aviva Wellbeing.

You may be required to register with the gift suppliers to enable you to access their website in redeeming your choice of gift. You may have to agree to their Privacy and or Cookie Policy when leaving this site and accessing their site. Whilst the suppliers featured on this site have been chosen for their trusted reputation and quality of service, please be aware that we cannot be responsible for the privacy practices of other sites. In particular, unless expressly stated, we are not agents for these sites nor advertisers nor are we authorised to make representations on their behalf.


When you visit this website, MLP Rewards use cookies, which are small pieces of information that allows you to maintain your connection to the website. The cookies used will never store personal information such as your name, postal address or email address on your computer.

Under the EU Privacy Directive MLP and Aviva have a legal responsibility to provide information to you about the type and purpose of the cookies they use, and guidance on how to disable them or prevent them being placed on your internet device if you choose not to allow them. MLP and Aviva strongly suggest you accept the cookies used on this website to obtain the best possible service.

What cookies can't do


  • can't read your hard disk.
  • can't obtain your login email address, or other information unless you volunteer the information.
  • can't be used to create viruses or destructive programs on your computer.
  • can't be used to instantly fill up your hard drive.

What cookies are used?

Name Purpose More information
Google Analytics These are common website tracking tools that give MLP and Aviva general statistics about website usage, how people move around the site and the type of things they buy. It helps Aviva spot problems and make improvements as a result. The Google Analytics website
Session cookies This website uses session cookies, sometimes referred to as transient cookies, to collect usage information and to enable the web session to be continuous. These cookies are pieces of non-personal data, which last only for the duration of the browser session. All about Cookies

Your Consent

By using this website, you consent to the collection and use of this information by MLP Rewards and Aviva. If there are any changes to this privacy policy, they will be posted on this page so that you're always aware of what information MLP Rewards and Aviva collect and use it and under what circumstances its disclosed.

How to refuse the use of cookies

You may refuse the use of cookies by selecting the appropriate settings in your browser. However, if you do this you may lose some useful functionality such as personalisation and "keep me signed in" and "remember me" features where offered.

How do I turn cookies off?

The method to disable or delete cookies on your computer depends on the browser you use (for instance Internet Explorer, FireFox, Opera, Chrome etc).

Firstly, you need to identify the browser you are using. Usually, this 'version number' is shown in an 'About' section in the help or tools section of your browser.

We recommend you visit the About Cookies website where there are easy-to-follow instructions for both deleting or controlling cookies via your browser settings.